Big thanks to our friends at Wix for making this Seoul content possible.

Featured Awards Winner

Soo Jin Lee

April 2019

A big congrats to Soo Jin Lee (@emptytacoshell), one of our 30 TDK Awards winners' for 2019. A Seoul National University student from Seoul, their work was chosen by Daniela Garza from Anagrama Studio in Mexico City: "Soo Jin's book made me look twice at every piece of work in it. I like the design that makes you see twice, not because is only beautiful but memorable. I find Soo Jin's work intriguing and refreshing. I see a fearless attitude that doesn't mind breaking a couple of rules to do some experimentation graphic design. Really happy to see refreshing aesthetics proposals around." We asked Soo Jin to answer a few questions for next years TDK Awards hopefuls.

What do you wish you’d known now when you started your design course?

More software programs besides design related ones. Personally, I think knowing more programs results in having a wider design perspective. Being professional in various programs helps you to more effectively express your imagination in both the digital and physical worlds.

What originally lead you in to design, and how has that changed - what do you want to do/are doing now?

By seeing commercials and generic signs from mundane life, I have always wanted to regenerate them in a new way. This interest made me work on a graphic design project called Replica; a reinterpretation of symbols, banners and labels in a subversive and anti-capitalistic way. I would like to keep working on the project by experimenting with typography and vector shapes/illustration, breaking design rules and incorporating touches of humor through mischievous alterations.

Any hot tips for getting ahead at uni?

It will be a good idea to set a specific goal before entering school. Knowing what you want to achieve at the end of school can be a motivation for what kind of designer you want to be.

"

I think knowing more programs results in having a wider design perspective

"

What do you love about the design scene in your city and what companies are on your dream list to work or collaborate with?

I like the fact that there is always a bilingual design scene in Seoul because of mix Hangeul (the Korean alphabet) and English. Being in such an environment provides more opportunity for creativity and expression, whilst remaining linguistically challenging in producing understandable and digestible designs.

I would like to work with companies that are internationally based or location independent. It would expose me to many different ideas and techniques and allow me to maintain artistic control over my own work.

Where do you see your career in 5 years?

Hope to grow and develop more as an independent graphic designer who delivers both digital and physical experiences.

2019 for you in a sentence

Turn On Headlights

Website: sooj.in

Instagram: @emptytacoshell

The
Design
Kids

Subscribe to our weekly newsletter and join our design community of emerging graphic designers around the globe.

The
Design
Kids

Add a job!

Price ($AUD): {{ job.boosted ? job.type.boosted : job.type.base }}

What you get:

  • TDK Job board posting for 3 weeks (website, newsletter)
  • Guaranteed instagram post (217,147 followers), facebook post (16,491 followers) and tweet (10,525 followers)

Please note:

  • The image we’ll use on Instagram will be curated by us and loosely linked to your company to get the best results for you from our audience. Sit back and relax, we’ve got this!
  • Internships are cheap to post, but please be respectful! This is is not a free design service. Our student and graduate following is of the highest quality and we want to honour their talent. Please respect the students and other commitments they might have time/money wise when submitting your ad. Thanks!
  • We love jobs! And so does our audience. Because our following is mostly students and graduates, the best jobs to advertise are for junior and mid weight roles. Specially graphic design, digital design, typography and illustration. Please note these are paid full time or part time roles, so if you have a one off project to advertise, put it under our Freelance jobs dropdown instead. Thanks!
  • (Please note the image we’ll use on Instagram will be of our choice and no necessarily from your company, but will be loosely linked to your ad, it will be the highest of standards and one which you will get the best results from our audiences with. Trust us, we’ve got this!)
  • Welcome to our new section for freelance one-off jobs! To keep things simple, we want to connect you with the talent by advertising what you need, and encouraging people to email you directly with an example of their work. You can choose who to work with from all the submissions you receive. Everything is done online, and you can expect a designer to be dealing with you remotely. The good news is you won’t be limited to talent locally - this is advertised in each of our cities, meaning you will get a much higher standard of work to choose from. Picking a budget is very hard - we do not encourage work for a fiver like some websites, because you will end up with something worth a fiver!

    Our community is full of the best emerging talent, and a average price should be around half of that of a professional. Our community is full of the best talent, and a average price should be around $65 p/h.
  • (Please note the image we’ll use on Instagram will be of our choice and no necessarily from your company, but will be loosely linked to your ad, it will be the highest of standards and one which you will get the best results from our audiences with. Trust us, we’ve got this!)

  • {{ invalidInput() }}

    Successfully submitted job!

    Your job listing will appear on the site after it has been approved by our team.